Professional Diploma In Entrepreneurship

Professional Diploma In Entrepreneurship

A staple course coaching youth on the Entrepreneurial pathway, establish the entrepreneurial mindset be a better employee to your bosses!

Description

This programme is specifically designed to equip students with solid business knowledge and skills, with a central focus on instilling a global mindset as well as creative and critical thinking, set in an experimental learning environment. Upon successful completion of the programme, students will be able to seamlessly transition into our Talent Development Incubator or Entrepreneurs Incubator and have a competitive advantage required to seek global employment and business opportunities.

INTAKES: JANUARY, JUNE

Keypoints of the course

Featured Lecturer

Ooi Kee Tzuen
Peh Gin Hai

Course Duration

CourseOutlines

  • What is an Entrepreneur, What is business?
  • Foundations of Success – Mindset, Desire, Knowledge Skills, etc.
  • Purpose of Starting a Business – what’s your WHY? Vision, Mission, Values,
  • The concept of business – Value, Price, Need, Exchange, Utility.
  • Plans, Goals, Milestones.
  • Your Value Proposition

What problem are you solving? How are you solving it better than anyone else?

  • Your Clients

Who are you solving the problem for? Who values your solution more than others? Why do they value your solution more than others?

  • Adding Value

How else can you solve this problem better, for who else can you solve it, in a way that they value even more?

  • SWOT analysis

Understanding your current business situation vs the competitive environment, as a means of developing strategies.

  • Understanding the many purposes of marketing
  • How does marketing work?
  • Exploring marketing channels – which work better for what purpose?
  • What’s your marketing message?
  • What makes an effective marketing message
  • Tracking results
  • Understanding the sales process
  • Customer Lifetime Value
  • Cost of sales vs profit vs CLV
  • Handling objections
  • Fine tune or create your product/service package/offer to improve sales.
  • Revenue vs Profit vs Cashflow Tracking the $$$
  • Budgeting & projections
  • Control of $$$
  • Key financial numbers and ratios
  • Systems
  • Efficiency
  • Productivity
  • Overall capacity
  • Peak capacity
  • Maximizing capacity
  • Tracking capacity utilization and growing it at the correct time
  • The complete cycle of Order Fulfilment Consistency
  • Speed
  • Accuracy
  • Customer Satisfaction
  • Impact of order fulfilment on the business Systemization and improvement of order fulfilment system
  • Organization structure
  • Roles, job scopes
  • Employee Life Cycle
  • Assessment

– KPI

– Remuneration/Rewards

  • Career Path

-Promotions, growth, development, opportunities.

  • Team performance Culture
  • Market Share
  • Growth
  • Marketing data
  • Sales data
  • Operations
  • Customer response/feedback Outside trends
  • Market Penetration
  • Market Share
  • Positioning
  • Profitability
  • Growth
  • More
  • Ensuring quality and consistency as you grow Managing separate centers or outlets
  • Decentralized vs centralized
  • Expansion strategies
  • Brand value
  • Critical success factors of a business – identifying bottlenecks
  • Collaborations, investors – different forms and issues to be aware of.
  • Future of your business
  • Company administration & reporting Accounting & Taxation
  • Human Resource
  • Intellectual Property
  • Environmental
  • Legal Risk in general
  • Company administration & reporting Accounting & Taxation
  • Human Resource
  • Intellectual Property
  • Environmental
  • Legal Risk in general

Participants will also carry out 1 personal project and 1 group project that will include:

 

  • Coming up with Business concept
  • Evaluation of viability
  • Planning & execution
  • Minimum 3 months duration for each project

 

Participants will undergo business coaching during these projects to enhance their understanding and ability to apply the concepts learnt in the program.

What you will learn from the Course

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